Warren Buffett said, “It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” It takes more than 15 years for BreadTalk to build up a reputable household brand in Singapore and then five minutes to ruin it.
Honesty Is The Best Policy
“I hope I shall always possess firmness and virtue enough to maintain what I consider the most enviable of all titles, the character of an ‘honest man.’” – George Washington…